Books By C. LItka

Books By C. LItka
Showing posts with label self-publishing. Show all posts
Showing posts with label self-publishing. Show all posts

Wednesday, September 3, 2025

Auto-narrated Audiobooks; "Garbage?"



I recently watched an YouTube video by an angry self-published author/small press publisher, John G Hartness, on the current controversy concerning Amazon's new audiobook royalty plan. Long story short; it will lead to less money for authors. It's a convoluted plan that I'm not going to get into it here. However, in
 this video he called auto-narrated books "garbage" after trying one that he didn't like; it had wrong pauses and emphases. Plus, he apparently considers it generative AI, which he hates. He went on to paint a picture of AI generated books with auto-narration flooding the audiobook market.

I was tempted to comment, but decided against it, since he said he would delete comments defending generative AI. And well, it's his platform. This, however, is mine, so I'll post what would have said here, though in greater detail.

First, this fear of a flood of AI-written fiction is the "Yellow Peril" or "Red Scare" of book publishing is silly, in my opinion. Publishing a book is easy compared to promoting it. Getting a book seen by the thousands of readers needed to sell even a few copies is a very time consuming, social media focused, and expensive undertaking these days, which only works if the book is laser-focused on a popular sub-genre. How likely is it that people who churn out AI written books will turn around and spend their time and money doing what is necessary to sell those, theoretical, mass-produced books? Few people are likely ever to come across these books, if my brief experience with Kindle Unlimited is a guide, even with four million books the algorism serves up a few hundred, at most.

Though I recently came across a video where someone did review several AI generated books, so apparently some people do find them in the wild. And a few like them. So maybe I'm wrong...

... In any event, whether there are 4 million or 8 million books, it won't make any practical difference to either a reader or an author. If an author has the product, the skills, and the established audience to make money in the current market, that exposure and those skills will serve them just as well, no matter how large the pool of competing books is.

Second, is auto-narrated narration "generative AI?" I don't consider it so. Text-to-speech tech has been available for like four decades, long before generative AI was a thing. It just reads the words it is provided with, generating nothing on its own. I don't know about Amazon and Apple, but the people used for the voices on Google were hired and paid for their work. The fact that the technology has advanced to the point where it can create the impression of a human reading the text rather than a robot, is not a result of stealing anyone's work. No one owns language. It's merely a product of long research and development over decades.

As for the issue of quality, it's clearly subjective. Though I am not an audiobook "reader", I recently sampled the newly released audiobook version of the first Emma M Lion book. I found the sample all wrong. The narrator's voice did not match the one in my head, nor did her tempo, pauses and emphasis match the way I read the passage. These are the same complaints Hartness had with the auto-narrated book he sampled. In the case of the Lion book, Beth Brower, auditioned 70 people for the role of Emma. It is her Emma, and she is completely happy with the choice she made, and in the reviews I looked at, everyone else's is as well. (My daughter, however, agrees with me.) My point being that appreciating narration is every bit as subjective as appreciating a book. People love books that other people hate. I understand that many audiobook listeners speed up the narration by a factor of 1.2X to 1.8X, so it seems that many listeners don't mind Alvin the Chipmunk as a narrator. They value the story over the delivery of it.

Now this author and everyone else is welcome to their opinions. But is it "garbage"? I don't listen to audiobooks, so all i can say what is good enough, though Amazon, Apple and Google apparently feel it is.

While I don't have an opinion on the quality of auto-narrated books, I do have data. My data suggests that for my books, my readership, and my business model it is more than good enough. Over the last three years, I've sold more than 25,000 auto-narrated audiobooks. No one has complained about the quality of the narration. All of my auto-narrated audiobooks' ratings match or are higher their ebook versions. Moreover, on Audible, three of my books have ratings, which are split between the story and the "performance", i.e. the narration. They earned a 5, 4,& a 3, star performance rating, for a 4 star average. A small sample, but still, these are not free books; people paid a modest amount of money for them. A 4-star average performance is not objectively garbage.

But there was one other aspect of this video that actually angered me. In a comment, Hartness said that he wanted to "shame" writers into not using auto-narration for their books. Now, if you happen to be a cynic, heaven forbid, this sounds, well, a little self-serving. It is an example of what I'm calling "shadow gatekeeping" in the indie space these days. It's not just the hucksters, but successful authors, who are telling aspiring self-publishing authors that they really need to spend between $3,000 and $10,000 to publish their book the "right way". They need to hire editors, artists, designers, formaters, and human narrators, to insure a professional quality book. They tell them that they owe it to the readers and well, indie-publishers as whole, to put their best foot forward, otherwise they're letting down the side. Of course, if you're already successful self-publishing author, you're likely doing this already, and if you're rich enough to have that much cash on hand, which you can afford to lose, sure, go ahead, self-publish your book. Chances are you won't be around long... And don't let the gate hit your ass on the way out.

Oh, they might mention that there are cheaper ways to do this, but you don't really want to be one of the unwashed riff-raff of self-publishing, do you? As I said, this sounds very self-serving to me; the message is pretty clear; only the successful authors and the rich should release their proper books and audiobooks.

In my view the advice misses on two main points; books are sold by promoting them, all the editing, covers, etc. does nothing to address this. And second, the ebook market is not the traditional publishing market; it is the pulp fiction market, with different priorities. Story, not grammar rules the pulp market.

Of course, I'm sure that all their advice is good and well meaning. Don't let the cynic in you say otherwise.

A footnote; one comment on the post that original blog, was from a person who makes audiobooks. Amazon offered them a chance to try a beta program that would clone their voice. Presumably an audiobook could be produced with a press of a button in their own "human" voice. And then, I suppose, the human narrator could go through it to edit it to their liking, a process that I would guess would be a lot less time consuming for the narrator, who can spend 5 to 6 hours to produce one hour of narration. With this technology available, we will likely hear a lot more "human" narrators that have been at least partially produced by computers, just as we now have a lot of "human" cover artists who use generative AI as a tool to produce elements of their work and speed up production. Time is money, no matter what you do. A fellow's got'a eat. Art is a very poor career choice. 

It seems that in the 21st century, anything can be real. And anything can be unreal. You have options.







Wednesday, May 14, 2025

My Tenth Year in Publishing - The Numbers

 


The mission of Celanda House is to publish the fiction of C. Litka as widely as possible - without having to work at doing so. Celanda House has no mandate to make money - It just can't lose money. To accomplish its stated mission within the assigned parameters, Celanda House, whenever possible, prices ebooks and audiobooks at cost. In most instances this is free. 

After ten years in business, how successful has Celanda House been in its mission of getting the works of C. Litka into the hands of the eager reading public? Below are the numbers.

This year I have simplified the chart, combining all sales per book into one number. I have broken out the ebook to audiobook ratio per store.

Book Title/ Release Date

Year 10 Sales

Total to Date

SALES PERIOD

May 2024 – April 2025

Ebooks, Audiobooks &

Paperback combined

Ebooks, Audiobooks &

Paperback combined

A Summer in Amber

23 April 2015

926

11,029

Some Day Days

9 July 2015

692

7,267

The Bright Black Sea

17 Sept 2015

1,861

20,092

Castaways of the Lost Star (Initial Release -withdrawn)

4 Aug 2016


2,176(one year)


The Lost Star’s Sea

13 July 2017

1,009

11,651

Beneath the Lanterns

13 Sept 2018

717

6,139

Sailing to Redoubt

15 March 2019

838

5,824

Prisoner of Cimlye

2 April 2020

701

4,436

Lines in the Lawn (short story)

8 June 2020 Widthdrawn


174

Keiree

18 Sept 2020

709

4,032

The Secret of the Tzaritsa Moon

11 Nov 2020


1.036

5,519

The Secrets of Valsummer House

18 March 2021

984

4,623

Shadows of an Iron Kingdom

15 July 2021

1.502

5,837

The Aerie of a Pirate Prince

29 Sept 2022

950

3,018

The Girl on the Kerb

6 April 2023

1,296

7,000

A Night on Isvalar

15 July 2021

824

917

Passage to Jarpara

16 March 2024

795

972

Chateau Clare

17 Oct 2024

1,257

1,257

Glencrow Summer

Feb 21 2025

704

704

The Lost Star six book Series Aug-Sep 2024

149

149

Omnibus Editions (withdrawn)


30

TOTALS THIS PERIOD

16,950  Year Ten

102,835 Grand Total


Sales by Store ( ebook/audiobook, store sales, and store % of total sales)

Draft2Digital*   2,257 ebooks   1,403 Audio books (38%)   3,660 Total   21.5%

Kobo                   82 ebooks              n/a                                82 Total       .5%

Amazon              780 ebooks   26 Audiobooks  (3%) 21 Paper   827 Total     5%

Google            5,393 ebooks     6,954 Audiobooks (56%)     12,347 Total   73%

* D2D includes sales via Smashwords, B & N, Apple, & a few European stores. Audiobook sales from Apple.

(Note: the totals between the chart and these listings differ by 34, well within my margin of error.)

Revenue: $379.21  

Expenses: Books & Postage for Beta Readers $80 (est.)


A Table of Yearly Sales Results

6,537 Year One, 2015/16 (3 novels released)

6,137 Year Two, 2016/17 (1 novel released)

6,385 Year Three, 2017/18 (1 novel released)

8,225* Year Four, 2018/19: (2 novels released) * includes a strange 1950 books sold in one day on Amazon that they say is correct. It would be 6,275 without that strange day's sales.

8,530 Year Five, 2019/20 (1 novel released)

7,484 Year Six, 2020/21 (2 novels released, 1 novella, 1 children's short story)

8,853 Year Seven 2021/22 (1 novel, 1 novella)

19,524 Year Eight 2022/23 (1 short novel, 1 novel  Audiobooks)

14,468 Year Nine 2023/24 (1 sequel novel, 1 novella release wide in late April)

16,950 Year Ten 2024/2025 (2 novels)

The Complete Yearly Reports on this Blog

Year 1: https://clitkabooks.blogspot.com/2016/05/a-window-to-self-publishing.html

Year 2: https://clitkabooks.blogspot.com/2017/05/two-years-of-free-books.html

Year 3: https://clitkabooks.blogspot.com/2018/05/3-years-in-self-publishing.html

Year 4: https://clitkabooks.blogspot.com/2019/05/four-years-in-self-publishing.html

Year 5: https://clitkabooks.blogspot.com/2020/05/five-years-in-self-publishing.html

Year 6:https://clitkabooks.blogspot.com/2021/05/six-years-in-self-publishing.html

Year 7: https://clitkabooks.blogspot.com/2022/05/7-years-in-self-publishing-report.html

Year 8: https://clitkabooks.blogspot.com/2023/05/eight-years-as-authorpublisher-report.html

Year 9: https://clitkabooks.blogspot.com/2024/05/nine-years-as-authorpublisher-part-2.html


My Thoughts On the Data 

Surprisingly my tenth year proved to be my second best in sales. In last year's yearly report I said that I hoped this year would be like last year, and, as it turned out, my sales exceeded last year by almost 2,500 copies. Revenue up $200 as well. It was a very good year. There is likely no secret reason for this; new releases, like the tide, raise the sale of all books. So with two new novels released this year both of which sold well, likely explains the better than expected sales.

The most important reading of the data above is that across all of my books, my back catalog books continue to sell at roughly the same rate as my newest titles. This would seem to suggest that I am attracting new readers every year, who then go on to read the stories I published before they discovered my books. Also it is interesting how relatively close in numbers most books are, with my space opera continuing to be my best seller, followed by its direct sequel and the four adventure/mysteries set in that same locale. Why the third book in the series, Shadows of an Iron Kingdom outsells all the other titles in that series is a mystery. There is a role playing game by the name of Iron Kingdoms which might explain it. Or readers simply like Gothic themed stories.

As I said in an earlier post, I think these sales are earned by the number of words I've written and number of books I've published. As well as the frequency of releases. More books, more often, more sales. Econ. 101. 

Audiobooks accounted for 49.5% of my sales this year. I suspect that audio books account for close to half of my Apple sales as well, since that 38% includes Smashwords, B & N et. al. Clearly, by adopting audiobooks, even auto-narrated ones, I have doubled my sales. Best publishing decision I made. And it was a no-brainer.

Google continues to dominate my sales. I think the reason is simple; young people use their smart phones as their computer, social media platform, and entertainment center. Offering my entertainment on phones via the Play Store, Apple Books, or on the Kindle App, as both text and voice is a doorway to the younger readers. As is making my work affordable to anyone who has a smart phone, i.e. just about everyone.

Looking Ahead

My next novel, The Darval-Mers Dossier, a 53K word mystery novel set in the same world as Chateau Clare and Glencrow Summer, is set to be released on 5 June 2025. Ideally I would like to release a second novel early in 2026, even though my stated goal is one novel a year. We'll see.

Earlier this year, I had toyed with the idea of making big changes after reaching the 100,000 sales mark and my 10th year. I considered going all in on Amazon and Kindle Unlimited for a year or two, just to see what I could do to capture the paying market. However, I sobered up and decided not to pursue that avenue. First, the sales of my books on Amazon and Kobe have inspired little confidence that I could sell enough books to justify spending the money I'd have to spend to get them in front of enough readers to have a chance of success. Together with the likelihood of losing most of that money, since my books are out of the mainstream of bestsellers I sighed and thought, no. And perhaps more importantly, I feel good about simply sharing my stories with readers. It just seems to feel right. I lose nothing by doing so and gain a pleasant felling of satisfaction by doing it. Plus, I like looking at my sales figures each month. Why turn fun into work? 

So, going forward, there may be new sales venues opening up this summer. I've seen reports suggesting that bookstore.org will be adding self-published books to their offering, somehow, which, if true would bear looking into. And I believe Kobo is in the early stages of some sort of audiobook move as well. Currently invite only. Otherwise, I'm staying the course. We'll see what the next year brings. Fingers crossed, something good.


Stay tuned for it's other than Amazon release day!

Wednesday, January 1, 2025

My Year as a Publisher 2024 Edition.


My prediction and my sales numbers

Last year in this post I predicted: "Unless my Apple audiobooks do a lot better than I expect, I don't think 2024 will come close to 2023 in terms of sales. Book sales always decline over time." My 2023 sales were a record 18,928, thanks to the unexpected, and inexplicable, success of The Girl on the Kerb on Amazon, and thus, would be hard to beat. For comparison, the year before, in 2022, sales were 13,779, a sales record at that time as well. So how did I do in 2024?

Drum roll.

14,970 books. Though down by more than 4,000 copies from last year, I'm still  very pleasantly surprised with that number. Better than I expected, though there were some reasons. See below.

The details

This was the year I went almost all in on using Draft2Digital as my distributer. I moved all my books over on the 1st of January, from Smashwords - except those on Smashwords itself - and submitted my books to Apple to be converted to audiobooks. The conversion stretched out over the year, with three books still not converted, for some reason. In July I unpublished my books on Smashwords and had then republished them on the Smashwords store via D2D. And in October I unpublished my books in the Kobo store via D2D and submitted them myself to Kobo. I've talked about all of these moves in previous posts, so I won't repeat the reasons and results of all these moves here, except to say that for the most part, all of the moves had positive repercussions.

My sales on Smashwords thru July 2024, when I switched to D2D were 131 ebooks

My total sales on D2D ended up being approx. 3,321 (I don't quite have the final total when writing this.)

Apple ebooks accounted for 1,160  of those sales, edging out Amazon as my second largest ebook sales outlet. For reverence, I sold 775 books on Apple in 2023 via Smashwords.

2D2 Audiobooks on Apple accounted for 1,175 in sales. Well, as it turned out they did pretty well, once they became available. As you can see, adding Apple audiobooks basically doubled my sales on Apple.

Smashwords sales (via 2D2) were 664 ebooks 

Barnes & Noble sold 239 ebooks

Various other D2D outlets accounted for 83 ebooks

Kobo I've been distributing to Kobo directly since October 2024, my sales in the last three mounts amount to 91 ebooks. Comparable to B&B so far.

In order to get all my work on Amazon as audiobooks, I broke up my two massive books, The Bright Black Sea and The Lost Star's Sea into a six book series since they were too long for Amazon's auto-narrated audiobook program. I also sell them that way on Kobo as well. I have also priced the first books in my three series at $.99. 

My total sales  on Amazon were, 1,012

Ebooks976, most were the 2 free books,

Paper books 22

Audiobooks 14 

I earned $356.13 on my Amazon sales in 2024 I spent less than $100 on books and mailing for my beta readers, my only expense.

Last, but far, far from least, my sales on Google. It was steady as you go, for Google.  

Total Google sales amounted to 10,415 books

Ebooks sold, 5,055

Audiobooks sold, 5,360

Just as with Apple, audiobooks slightly outsold ebooks, providing half of my overall sales.

All in all, 2024 proved to be a solid year, performing better than I expected, though not a record year. I should note, however, that I did release two novels in this year and new books always drive sales.

All that said, my sales, now including audiobooks, are not much more than twice my sales of my first year, (via Amazon and Smashwords only) with only three books released, compared to a catalog of some 20 books these days. Take away Google and audiobooks and my ebook sales would've been half of my first year ebook sales. Yikes! As I have mentioned in the past, it is getting increasingly harder to sell books outside of the mainstream. I owe my continued success to several factors,

1. My competitive pricing.

2. Having built up a modest readership starting in 2015 back when it was far easier to do so.

3. Having written and published twenty books over the last almost ten years. I can't explain how I did that. I also published two new books this year. All these books mean that I have a good sized back catalog to offer any new reader who happens upon one of my books and likes it to explore.

4. Having explored new markets, including adding Google early on, and jumping on audiobooks when they became financially feasible. 

 Well, looking ahead, if I recall right, 27 April 2025 will mark my 10th anniversary as a publisher. I enjoy what I'm doing now, but maybe after ten years I should shake things up and try something different. I'll be considering what, if anything, in the next couple of months. If I do nothing stupid, I would expect to see similar results to this year, as I do hope to publish at least one novel in 2025 - my "Project 2026" book a little early. We'll see. Stay tuned.

I would like to thank all my readers for making this year another good year for me. I hope that in my own little way, I made 2024 a little better for you as well.


AND I HOPE ALL OF YOU HAVE A GREAT 2025! GOOD LUCK!


Wednesday, November 27, 2024

The New Gatekeepers

I’ve watched a number of videos over the last year where established indie authors urge authors interested in self publishing to go about it in the proper way. Which is to say, the traditional publishing way. By this they mean authors should hire professionals to produce their books, professionals ranging from developmental editors to punch up the story, plus line editors and/or proofreaders, professional cover artists, and even professional cover designers, as well as professionals to format the book, and human narrators to narrate audiobooks. This process costs thousands of dollars. Indeed, I’ve heard $5,000 to $10,000 figures tossed around as the cost of self publishing a book these days, though I have to assume that includes ebooks, paper, and audio versions of the book. While these authors may acknowledge that this may cost more than some authors can readily afford, and may mention in passing, some cheaper alternatives, the thrust of their advice is that authors owe it to their readers to produce as professionally produced book as they can afford to spend. Moreover, they imply that authors owe it to the self publishing industry to produce traditional publishing quality books, in order to raise the perceived level of quality in self published books. To do any less is to let the side down.

Well, yes and no. Yes is likely a given in that most, of not all, self-published authors try to put out the best book they can, if only as it is a reflection of their expertise. However, publishing is a business and should be approached as a business. The chances of making back even $1,000 are statistically very slim. An author would need to sell at least 200 to 270 ebooks at full price to cover every $1,000 they spend on a book. The average self-published book is said to sell a 100 copies. Just say’n. 

Moreover, no matter how much professional help is hired, indie authors can only charge self-published prices for their books, if they expect to sell it. Thus, all these professional services add no tangible financial benefit to the books. Finally, it's not the quality of the book that limits the sale of most self-published books. Its visibility, or rather, the lack of visibility. A developmental editor can't increase the chances of a book being discovered. Even a professionally designed cover can’t pay for itself if the book is rarely or never seen by a receptive audience. Unless we can get our books seen and talked about, these expensive professional services just don’t matter in the end. Money wasted.

There are a number of reasons why this proposed method is wrong. First, look at  the proposed business model. Only one book out of three in traditional publishing ends up making the publisher any money. Indeed, the industry is largely dependent on a relatively small number of bestselling authors and books to make most of their money. Is this really a successful business model that solo authors should imitate in their self-publishing business, especially if their publishing business has yet to start minting money needed to support it? It is a system that works only for best selling authors, traditional or self-published.

Next, let’s look at the market, or rather the markets. While there is some overlap of readers, the traditional publishing market and the ebook/Kindle Unlimited market are very different beasts, in both expectations and priorities. The ebook market is largely made up of avid, story-orientated genre readers who will overlook nondescript writing and a certain amount of typos, if the story is compelling enough. I speak with experience here. On the other hand, the readers of traditional published books are more likely bookish readers who place a greater emphasis on style and writing quality. There are few, if any, grammar connoisseurs reading self-published ebooks, so there’s no need to spend thousands of dollars to please them. Beta readers are sufficient.

So, all in all, I see promoting this expensive method of producing a self published book as the best, and most ethical way of producing a book, as a form of gatekeeping. 

By setting such a very high financial bar for entry into the self publishing market it discourages many would-be author/publishers from even attempting to publish their work, unless they already have the six figure income necessary to spend, and likely lose, on their publishing project. And even if these authors did mentioned less expensive ways, the clear implication was that you needed to spend as much as you could scrape together to publish your book in a manner as close to the right and proper way as possible.

The reason, we are told, that these services are expensive is that these editors, artist, and such need to make a living. Most authors, traditionally published or self-published rarely make a living writing. But now we self-published authors are being told that we need to pay a living wage to these self-employed professionals, before the we ever have a chance to earn any money from our book at all. There is something wrong in the traditional book business where the the very basis of the business - the writer of the book - is paid the least. And so those promoting this unfair system for the self-publishing business, earn my wrath.

I view this message as a subtle method of gatekeeping. A way of keeping self-publishing to an exclusive group of would-be self-published authors - the well heeled and well connected. They want to close the gate behind them. 

There’s always been people selling authors all sorts of schemes and services to sell books. Would-be authors are some of the greatest chumps in the world. It’s like shooting trout in a barrow. So this pitch, in a way, is just the same old thing. But it is also different in that it is being promoted by people who are not trying to make money from selling their secret to success. They might even be well meaning, and believe this is the right way to go about self-publishing a book. Anything is possible.

But still, the cynic in me sees it as a subtle way to discourage the competition in a field were there is way too much competition – at least from an author’s point of view. For the readers, well, it’s a wonderful opportunity. I’m for the readers. The more books there are, the merrier.





Wednesday, November 6, 2024

Nine-and-a-half Years in Publishing - 6 Month Sales

 

My "2025" Novel

As is tradition around here, I'm posting my sales for the first half of my fiscal year, May thru October. The purpose is to chronical my experiment in publishing. I decided from the onset on three things. First to reach, and hopefully, entertain as many readers as possible. Second to do so without losing money, but also without any concern for making money. And thirdly, to only do the things I enjoyed - writing - and the things I found interesting, challenging, and didn't mind doing like making paperback books, tinkering with covers, and different formats, while avoiding doing all the things I hated, which is to say self-promotion. The key to these goals was, and is, producing my books in-house, with the help of volunteer beta readers, and to then sell the ebook versions at cost, which to say, for free. I let their free price and wide and easy access do my promoting for me. I've published 20 books over the course of the last 9 1/2 years. The sales numbers are below. And according to Amazon, I've made $1002.51 so far. I've spent less that that, mostly on paper books, some of which I send to my beta readers for their efforts. I'll leave it up to you to decide how successful I've been.

Cutting to the chase, the first half of my 10th year in publishing was solid, but not spectacular. Below are my monthly sales totals, including ebooks, print books, and audiobooks. Nearly half of my sales now come from audiobook sales.

May     June     July     August    September    October    Six Month total

1014    844     1637    1544       1356            1,406        7,801*

This total compares to 9,177 in the same period last year, a decline of 16%

Headlines For This First Half of My Fiscal Year

I released my "2025" novel, Chateau Clare, early - on October 17 and the 24th, so it's initial bump in sales is reflected in the October sales. It's 470 copies sold kept sales for October at September's level. I have muted expectations for this title. It represents a different direction in my writing. Still, I can't kick about either its sales or its initial reception. I'm hoping that it will find new readers, but that might take some time.

All but three of my titles have been finally released as Apple audiobooks. The Lost Star's Sea shows it was accepted, but it's not currently available for some reason. Who knowns with Apple? A possible explanation for the unreleased three is that they did not have a proper table of contents. That was fixed a month ago, but they've yet to make their appearance. That said, Apple's audiobook version of Chateau Clare appeared only a week after the ebook version. You just never know with Apple. As for audiobook sales on Apple - I'm happy with them - not Google level, but good enough. It was worth the hassle. 

In June I pulled my books on Smashwords and now sell them there via Draft2Digital. The move revitalized sales on Smashwords for several months, likely because the books appeared as new releases on Smashwords' home page, making them far easier to come across. Visibility, visibility, visibility is the key to sales. Sales have since settled down, but this move explains July's bump in sales.

My two bestselling books, The Bright Black Sea and The Lost Star's Sea were too long for Amazon's auto-narrated audiobook program, so I broke them up into a six book series; The Lost Star Stories -- The Captain, Enemies, Ghosts, Castaways, Islands. and Secrets of the Lost Star. While I've sold only a modest number of the new versions, I wasn't selling any of the two omnibus versions since they went full price on Amazon, so the move was a minor win. I've reformatted The Bright Black Sea and The Lost Star's Sea to reflect their omnibus status, and will continue to sell them via Google and D2D - since they are audiobooks on Google and Apple.

On the other hand, I pulled distributing  from Draft2Digital for my titles to Kobo in October because I could not find my titles, or my my name, when I searched the Kobo site.  It seems that Kobo doesn't want to sell free books. I hoped that by listing them myself with Kobo they would actually turn up in the search results. They now do, sometimes. Early sales are modest - 40 in the first month. I can't say if listing them directly made any difference, since Kobo never reported free sales to Smashwords or D2D. Now I'll know. I took the opportunity to list the six book Lost Star Stories series instead of The Bright Black Sea and The Lost Star's Sea when doing this. I will review my Kobo free sales before the end of the year and if they are fairly insignificant, I may raise their prices to match my Amazon prices in the hope that this might make them more visible and appealing to users of Kobo's version of the Kindle Unlimited lending library. 

The Numbers

Below is the complete breakdown of sales by book and format for the period May 2024 thru October 2024.  

Book Title/ Release Date

Ebook Sales

Audiobook Sales

Paper Back Sales

Total



Total to Date

SALES PERIOD

May 2024 – October 2024






A Summer in Amber

23 April 2015

224

245

1

469

10,573

Some Day Days

9 July 2015

153

207


360

6,935

The Bright Black Sea

17 Sept 2015

358

502

2

860

19,093

Castaways of the Lost Star (Initial Release -withdrawn)

4 Aug 2016

----------

withdrawn

-------

----------

2,176

(one year)

The Lost Star’s Sea

13 July 2017

269

231

1

500

11,143

Beneath the Lanterns

13 Sept 2018

176

150


326

5,748

Sailing to Redoubt

15 March 2019

207

190

2

397

5,385

Prisoner of Cimlye

2 April 2020

155

156

2

311

4,048

Lines in the Lawn

8 June 2020     Withdrawn

----------

------------

-------

---------

174

Keiree

18 Sept 2020

150

186


336

3,659

The Secret of the Tzaritsa Moon

11 Nov 2020

230

296

2

526

5,011

The Secrets of Valsummer House

18 March 2021

230

265

1

495

4,130

Shadows of an Iron Kingdom

15 July 2021

271

418

1

689

5,019

The Aerie of a Pirate Prince

29 Sept 2022

207

228


435

2,503

The Girl on the Kerb

6 April 2023

480

174


654

6,358

A Night on Isvalar

15 July 2021

277

167


444

537

Passage to Jarpara

16 March 2024

217

183

6

400

583

Chateau Clare

17 Oct 2024

357

113


470

470

Captain of the Lost Star

22 July 2024

9


--------

9

9

Enemies of the Lost Star

22 July 2024

5


--------

5

5

Ghosts of the Lost Star

22 July 2024

5


-------

5

5

Castaways of the Lost Star

(New Re-Release version)

Oct 2024

4


--------

4

4

Islands of the Lost Star

Oct 2024

3


-------

3

3

Secrets of the Lost Start

Oct 2024

6


-------

6

6

Omnibus Editions (withdrawn)

----------

-------------

--------

----------

30

TOTALS THIS PERIOD

3,993

3,711

18 (yr)

7,671


1H 2023

6,049

3,130


9,177


1H 2022 4,480

4,574

9,054

LIFETIME TOTAL SALES





93, 607

1 H Revenue $139.59, Expenses Approx. $20.00 Profit Approx. $120

Paperback sales were for the entire year. I don't pay any attention to them. 

Almost all audiobook sales come from Google and Apple. Amazon's contribution is insignificant at this point.

Passage to Jarpara, as the third book in a series is doing about as I expected - so-so, but Chateau Clare is off to a promising start. We'll see. Otherwise, this chart serves to illustrate just how important an author's back catalog is. The more books you have to offer, the more you can sell, since new books won't keep you afloat.

Looking Ahead

Steady as she goes for now. I will do my big re-think this spring, if I feel one is necessary. Currently changing Kobo to full price sales if free books aren't contributing much is my only ongoing experiment. I think I've done all I can to promote sales without actually going out, spending money, and promoting them. Ain't doin' that.

*As I mentioned in a previous report, you would not want me as your bookkeeper. We'd find ourselves in jail. Attention to details is not my strong suite. While the two totals are based on the same raw numbers, for some mysterious reason they never quite agree when it comes to making out this report. The  7,801 six month total at the top comes from my monthly composite tally. This is based on counting book sales each month, month by month. The 7,671 at the bottom of the chart, while based on those same numbers, are generated by adding up the six months total for each title for ebooks and audio at the end of the six month period. Clearly errors occur. Somewhere. However, since all this is just for my amusement, I'm not going to try to reconcile them. Take the numbers as a range only, the actual number is likely somewhere in between the two of them. Indeed, my grand total on the monthly composite tally is 94,494. I like that number better than the one at the bottom of the chart above. I have, however introduced a new, simplified accounting system for myself, so I'm hoping to improve my accuracy going forward.